Who we are and what we do best...

Percolation Communications was founded on the premise of applying proven theories and processes to medical marketing strategy development, creating unique programs with both a clear return on investment and the needed creativity to unearth truly market-moving opportunities.

Percolation theory...

In mathematics, percolation theory describes the behavior of connected clusters in a random graph. This theory has been extended to social networks through the small-world phenomenon hypothesis and describes the social/communication networks that relate individuals within a given system.

In healthcare, percolation dynamics can be utilized to understand information networks and optimal mechanisms for communicating new information. Application of percolation theory to your communications activities can impart a clear return on investment (ROI) metric to evaluate program effectiveness on a real-time basis.